© 2011 Kun-Ying Yang
High-Fidelity Prototype High-Fidelity Prototype High-Fidelity Prototype High-Fidelity Prototype

Web site design for MBA marketing idea

Duration: 3-4 weeks
Faculty supervisor: Dr. Fleming Seay, Experience Design Group, Dell
Design Showcase: Business Administration Project Wireframe
Position: Web Designer

Filling last-minute tee times by harnessing the power of mobile technologies and social-networking sites is a great business opportunity for golf courses. A group of UT MBA students approached me and asked for my help in realizing their marketing idea by creating a website prototype with HTML, CSS, jQuery javascript, and Adobe Photoshop that promotes their mobile application: Last Minute Links. After several rounds of discussions about project expectations, I created several iterations of the website.

What I was responsible for:

  • Lead Web Design
  • Information Architecture
  • Prototyping/Wireframes